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A Different Impact

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                                                        Bringing Emotional Intelligence to the Birthing Environment and to Parenthood

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The idea of this training started in 2015 when I became fascinated about the difference between the medical system in this country and in my home country in regards to birth. The goal was to bring there a training that would pass the idea of harmony between the medical system and the birth activists.

Then, I started working towards being qualified to train doulas and in 2018 I became certified and could offer trainings. Combining that with the experience of having attending over half a thousand births gave me the confidence to start this project. There I went to my home country to concretize our first training and that was when this passion fired up in me.

There is something very powerful about getting together with a group of people with the genuine goal of following a passion to cause change wherever they go. That's when I knew that our training could also cause a local impact and after our USA training in Oakland, CA we felt established enough and started offering trainings in the whole country.

We are aware that different locations have their unique needs for birth professionals and our doulas are trained to be adaptable. We are also excited to bring diversity to our profession while making our training accessible to other cultures, ethnicities and socioeconomics, as well as offering in another language.

We keep bringing our vision one training at the time, doula by doula hence impacting the birth world with a different impact by bringing emotional intelligence to the birth environment and to parenthood.

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We envision continuity of care within childbirth because we value connection and have the mission of bringing harmony between doulas and the medical system.

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Our vision is that all the roles needed in birth are recognized by all the members of the birth team.

Having a baby is all about oxytocin, the hormone that moves labor along and that we released when holding a baby or feel cared for. However love isn’t a common part of the medical team within the journey of having babies. Surely, medical professionals do their work with love but there is no medical professional that has the role to care for the family emotionally during labor. Only doulas have that role.

Doulas are for the family! That doesn’t take it away our vision of a doula community that is truly part of the birth team not only from the perspective of the family but from the stand point of the medical team with the goal of creating better outcomes for births and families experiences. Every family deserves this continuity of care.


We prepare professionals to work with  childbearing families to become competent, entrepreneurial, ethical, and compassionate leaders who empower birthing families.

Our Mission is to prepare professionals that bring harmony and emotional intelligence to the birth setting, especially the hospital setting. Professionals that have a down-to-earth approach and are familiar and confident in the support role knowing how to best deal with the medical system while still keeping the birth team whole and mostly important; helping families to be empowered and heard.

Our mission isn’t to change the hospital system. Our mission isn’t to ally with the medical system. We want to change how the medical system sees doulas. We want to chance how families deal with the system because that way they will change how they deal with birth, birthing people and new parents.


We value human connection and emotional intelligence. We want to bring emotional intelligence, connection and love back to birth. We also believe in physiological birth and our priority is that with those points united we can bring to the universe of birth and postpartum what we are missing in our society, the true care and compassion that make us truly feel part of a village. Thus, fulfilling what is missing in birth within the medical system.


  • Birth and Postpartum training combined - because there is no birth without postpartum and vice and versa

  • Give Back - we give back to our community by offering free and low fee options to BIPOC and teenagers (16 to 19).

  • Down-to-earth approach - we teach about the reality of doula work with down-to-earth strategies to improve the birth world.

  • Interactiveness - smalls classes that naturally allow students to be participative

  • Guidance - we help students to have a vivid plan of their businesses

  • Continuity - our training doesn't end over a weekend. We pride ourselves for being accessible to our students long term while they establish their practice

  • No training expiration - there is no time limit for you to complete the certification process


She has love for universe of birth and she is eager to cause an impact creating change in the way birth support is viewed.


She has passion for the pursue of human kindness and emotional intelligence within the birth world in Brazil and in the world.

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"The whole point of a woman-centered birth is the knowledge that a woman is the birth power source. She may need, and deserve, help, but in essence, she always had, currently has, and will have the power."

Heather McCue

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419 30th st   Oakland, CA


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